Blogging can be good for business. Since the advent of the internet, many businesses have boosted sales, conversions and brand awareness through well-written blog posts that are relevant to their target market and clients. Equally, many businesses have wasted lots of money and time on poorly-written blog posts with little relevance to their existing or potential client base, and which have done more harm than good. For your blog marketing to succeed, you must be writing blogs that are valuable and helpful to your clients and prospects. It’s not enough just to have a blog – it has to serve a purpose. And it’s not enough simply to have good blog content – you also have to plan it, structure it, distribute it, and manage responses. But, how do you do all that properly? Well, you can start with The ProFundCom Guide To Effective Blog Marketing. Read on to find out more about this valuable – but often misunderstood and poorly implemented - form of marketing
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